Written on: March 7, 2022 by ICM
The Propane Education & Research Council (PERC) will host the “Energy for Everyone Marketing Conference” from April 5–6 at the Marquette Hotel in Minneapolis, MN. The conference, which had its first event in 2018, brings together propane marketers, marketing experts and industry partners from around the country for two days of fresh thinking and networking.
The pandemic has changed content marketing. This conference will teach the newest trends and innovative marketing strategies to help to energize brands and grow gallons. Rocky Conly, Director of Photography for Rocky Conly Cinematography and Jeffrey Lee, Senior Director of Content Development for Zonda, will present on how media consumption habits changed during the pandemic.
With webinars, podcasts and new forms of video emerging as top-performing content, attendees will learn how to evaluate these formats and put a plan in place to create content that attracts and engages current and potential customers, PERC said.
Early-bird registration rate of $99 was extended to March 7.